Trace: Helping offset your carbon footprint

Helping accelerate our path to net-zero

Introduction

Trace

Trace helps individuals and businesses on their journey to net zero by carbon offsets by measuring, reducing & offsetting your emissions.

We believe in the team and the mission of Trace. Rumblr was tasked with helping the Trace team build and launch a performance marketing and advertising strategy that would allow the team to drive customer acquisition and engagement, which ultimately means market penetration and reduction in carbon emissions from businesses via sign ups to the platform and carbon credits purchased.

“Rumblr has been a fantastic help building Trace. I was new to the paid advertising world and their support got us from 0 to 1 across the major advertising platforms. The team has provided ongoing support across paid media and strategy which has been incredibly valuable. It's always a pleasure to work with the Rumblr team - a fun, energetic and smart bunch of legends! ”
- Joanna Auburn
CPO, Trace

Outcomes

  • 3X ROAS

  • Strategy for impact

  • Built internal competency for long term success

What we did

  • Marketing strategy

  • Customer segmentation

  • Customer journey mapping

  • Competitor analysis

  • Digital Audit

  • Performance marketing

  • Social media advertising

  • Paid social campaigns

  • Copywriting

  • Campaign messaging

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